The numbers are in, and 2024 proved to be a year of impact, growth, and achievement for all of us. From volunteering thousands of hours in our communities to opening new banking centers and processing millions of transactions, your dedication and hard work made a measurable difference.
Bank News
Number of banking centers we opened in 2024. We expanded our footprint in three of our regions, officially opening branches in Houston (Rosenberg), Central Texas (Kerrville), and the Rio Grande Valley (Rio Grande City).
Apart from opening new branches, we broke ground, bought land, and started renovations for other locations, such as Boerne, Bulverde, Magnolia, Park Cities, and Frisco with many more on the horizon.
Total number of employees working together at TRB and TRB Divisions.
Our family has grown in the past 12 months, thanks to the opening of new banking centers, growth of our operations support, and the addition of TRB Capital Markets. As our network continues to grow, our customer services, productivity, and fast turn times improve.
Community News
With every hour served and dollar donated, we have made an impactful difference in the lives of many individuals, communities, and school districts. Whether it was giving back in hours or money, 2024 truly was a milestone year for making a difference in the communities we serve.
The total number of volunteer hours that 245 volunteers spent at 551 organizations performing 2,902 activities across 20 different areas.
As a team, the number of days we spent giving back to our communities in 2024.
Total amount donated to 440 non-profit and community organizations.
Accounts
Number of gross new accounts. This number represents an average of over 750 gross new accounts each month!
Top 5 branches that brought in the most gross new accounts in 2024:
- McAllen Main: 673
- Harlingen, 77: 637
- Harlingen Corporate: 581
- Brownsville: 578
- Blanco: 530
Number of net new accounts. This number represents an average of over 170 new net accounts each month!
Top 5 branches that brought in the most net new accounts in 2024:
- Rio Grande City: 235
- Harlingen Corporate: 211
- Dripping Spring: 188
- McAllen, 10th: 183
- Brownsville, Pablo Kisel: 165
Number of active users in retail and business digital banking platforms.
Total peer to peer payments our customers made through Zelle in 2024. The total amount of those payments was over $20.3 million!
Total teller transactions that our front-line team completed throughout the year.
Number of TRB debit card transactions made in 2024. For the year, our customers swiped their debit cards over 13 times per minute!
Total in TRB debit card customer spending for the year.
Revenues
Total interchange revenue on debit card transactions in 2024. This number represents a 52-cent approximated average per swipe and highlights the importance of debit card activations!
Total topline annual revenue for retail and business credit cards, including interchange, interest, and fees. This figure represents a revenue increase of over 232% in just over two years!
Fraud Prevention
Fraud attempts intercepted by our security team.
Dollar value of the fraudulent activity our security team prevented.
This was made possible thanks to the efforts of our security team and front-line staff, who detected over 260 separate fraud attempts and stopped $4 million of fraudulent activity in the form of checks, ACHs, and wire fraud.
Welcoming 2025
Every number in this report represents the dedication, teamwork, and impact that define Team TRB. Whether it was growing our presence, supporting our communities, or protecting our customers, each one of our team members made 2024 a milestone year in our bank’s story. Let’s build on this momentum as we reach our stride in 2025.
Thank you for your commitment to excellence—together, we are shaping the future of TRB.
