Texas Regional Bank is teaming up with Texas State University football player Beau Sparks through a new name, image and likeness (NIL) agreement, and we’ve got a few plays of our own lined up for football season.
The collaboration features four new social media commercials starring Beau, with appearances from Texas State’s Bobcat mascots and some familiar Team TRB faces. From a bench-press challenge to a little mascot mischief, the videos bring plenty of humor to the field of banking.
We’ll be rolling out the commercials on TRB’s social media channels throughout football season, and we want Team TRB to help us decide which ones deserve the most playing time.
Watch the Videos. Cast Your Vote.
We’ve got four contenders. Watch each commercial below, then vote for your favorite.
Your vote will help our Marketing team decide which videos to prioritize in our paid social media campaign. So pick your favorite, and help us put our best play forward.
Beau Knows
A quick introduction to Beau with a few surprises along the way
Bench Press
Beau and Team TRB put their strength to the test
Pass It to Beau
Things get interesting when Beau runs reps at the banking center
Koko vs. Boko
A little mascot rivalry makes its way into the bank
Cast Your Vote!
Help Us Spread the Word
As the commercials go live throughout the season, we’ll need Team TRB’s help giving them some momentum. Once a video has been published on TRB’s official social media channels, feel free to like, comment and share it with your networks.
For now, the videos are for internal viewing and voting only. Please hold off on sharing them externally until they’re officially released. So watch the tape, make your pick, and let us know which Beau Sparks commercial gets your vote!
